USS Cincinnati Memorial & Peace Pavilion
To establish a permanent home and museum for the USS Cincinnati, cold war era nuclear submarine, at the Voice of America (VOA) Park in West Chester, Ohio.
Creative & Web
Strategy
We managed a comprehensive media relations strategy, coordinating groundbreaking ceremonies and press releases that secured consistent regional and national coverage for the veterans memorial. This sustained visibility turned a local initiative into a project of national significance, engaging key stakeholders and high-net-worth donors through targeted outreach. By positioning the memorial as a Cold War Peace Pavilion, we secured a narrative that resonated across diverse industries and helped drive the project toward its $9,000,000+ fundraising goal.
We designed and launched SubCincy.org, a high-performance non-profit website built to tell the submarine's story while streamlining a complex tiered donation system for construction and endowment funds. The platform serves as a central hub for community engagement, offering a seamless user experience that converts casual visitors into long-term mission partners. We engineered the technical infrastructure to handle massive traffic spikes during major media announcements, ensuring 100% uptime for donors and visitors.
Our team produced cinematic video storytelling assets, allowing donors to experience the 360-foot submarine replica long before construction began. These high-definition visuals bridged the gap between a physical site and a digital vision, giving the association a professional edge in corporate boardrooms and media kits. We captured the technical magnitude and emotional weight of the USS Cincinnati Nuclear Submarine, ensuring every piece of content reflected the gravity of the project's $9M legacy.
Most non-profit projects fail because they focus on the “need” rather than the Enterprise Value of the legacy. Elevar’s strategy was to treat the USS Cincinnati Memorial as a high-growth startup, building the high-performance infrastructure necessary to move the needle from local interest to a $9,000,000+ regional landmark.
Project is projected to generate between $6M and $27M in regional economic benefit.
Your industry might be different, but the need for that same level of strategic grit isn’t; let’s get to work on making your brand our next major result.